WeCrochet: A Brand Just for Crocheters

We Crochet Featured Image with Girl in Hat

Recently a new player has arrived in the crochet world. WeCrochet is a new multi-faceted brand that focuses entirely on crochet. I interviewed Heather Mann, Marketing Coordinator of WeCrochet, about what crocheters can expect to see.

This post contains affiliate links, which may provide a small income to me if you buy something, but doesn’t cost you anything extra.

Tell us a little about WeCrochet, and why you felt there was a need for a crochet-specific brand.

WeCrochet is the new brand dedicated to all things crochet. We have an online store, WeCrochet Magazine, WeCrochet Podcast, a blog, and a learning center with crochet how-tos and videos.

WeCrochet magazine

There are many websites, publications, and brands devoted to knitting, but almost none that focus exclusively on crochet, yet crochet is increasing in popularity according to Google search trends. We wanted to create a place for Crocheters, by Crocheters, with patterns and content that is tailored to what Crocheters want.

What does WeCrochet offer than is different from other sites that offer yarn and crochet patterns?

We carry our own yarn (co-branded with our sister site, Knit Picks), our own crochet hooks, and develop our own patterns, but that’s just the beginning.

The most important component of WeCrochet is the community we are building within the already vibrant online crochet community. We feature Crocheters on our blog and in our magazine, feature community crocheters’ photos on Instagram and Facebook, interact with people via our Ravelry and Facebook groups as well as all our social media channels. I think the passion our staff has for crochet (we are all Crocheters too) spills out into everything that we do, and you can feel the love we have for crochet and our crochet community.

The WeCrochet Team
Heather Mann (left) and the WeCrochet team

How did you become involved with WeCrochet?

Colorful crocheted throw from WeCrochet

I was a professional craft blogger (at DollarStoreCrafts.com) for 10 years, as well as running my own influencer marketing company, but I was ready for a change. I’m a super crafty person (I call myself an “omnicrafter”), and I’ve been crocheting for 15 years. When I found out Knit Picks was starting a crochet site AND that their headquarters are in my town, I couldn’t apply for the job fast enough.

I was the first person hired for the new crochet site and I participated in all aspects of defining the brand. I’m really proud of what we’ve accomplished in the last year.

Your site is bright and appealing, and has resources for beginning crocheters. What do you offer more advanced crocheters in the way of content?

Crocheted Sweater from WeCrochet

We are dedicated to serving Crocheters of all levels. Right now what we are doing to serve more advanced Crocheters is providing intermediate and advanced crochet patterns. We have focused on developing beautiful sweater and garment patterns, as well as resources and patterns designed to help beginning Crocheters level up into more advanced Crocheters. We also talk about intermediate and advanced techniques in our magazine, podcast, and blog.

It’s National Crochet Month. What is WeCrochet doing to celebrate?

We’ll be celebrating with a segment on the WeCrochet podcast, donating staff projects to Warm Up America, and doing some fun giveaways on our social media accounts. We’re also starting a new Crochet Along for the Bobble Diamond Blanket, that will go from March-April.

What else do you want us to know?

If you are a crochet designer, keep your eye on our Ravelry group for our submission calls so you can submit patterns to our upcoming publications. And all Crocheters, please feel free to reach out to us anytime via social media.

Yay Crochet Kits from WeCrochet are deeply discounts kits that contain the WeCrochet magazine plus tools and yarns you can use to make some of the projects in the magazine.

The $15 Yay Crochet Kit is a $39 value
The $25 Yay Crochet Kit is a $100 value.

Here are some of the beautiful yarns available from WeCrochet’s website:

10 Ways to Celebrate National Crochet Month

March is National Crochet Month

It’s March, and that means it’s National Crochet Month. Of course, you can celebrate crochet all year, but here are some ideas for things you can do to recognize #NatCroMo.

This post contains affiliate links.

#1 Crochet in Public

Don’t hide! Let others see what you are doing!

Hands crocheting
Image by Lola Reyes from Pixabay

Crochet while you are waiting for appointments, waiting in line, waiting for your kids, or simply spending time outside. Why fiddle with your phone when you could be crocheting?

#2 Teach Someone to Crochet

Teach someone to crochet. Share your passion. If you can crochet, you can teach someone else.

Nervous about teaching? Don’t be! Check out the Craft Yarn Council Certified Instructors Program, a program that gives you the tools and knowledge you need to be an effective teacher.

Onsite Certified Instructors Program Craft Yarn Council

Note for 2020: In July I’ll be teaching the on-site Craft Yarn Council Certification Program in Crochet. It’s 2.5 days of intensive instruction, and you’ll get certified in both Levels 1 and 2. Look for more details on the blog later this week.

#3 Learn a New Technique

Learn a new technique. Stretch your wings!

Do you know foundation single crochet? Join-as-you-go? How to avoid gaps at the beginning of rows? How to block your projects?

You can never know everything there is to know about crochet, but take this month to learn more. The more you know, the better (and happier) crocheter you will be.

#4 Learn a New Stitch Pattern

Don’t get stuck in a rut. Let this be the month you try a new stitch pattern. There are thousands of ways you can combine basic crochet stitches to make fabulous fabrics.

Check out online sources for individual stitch patterns, or look at some of the following stitch dictionaries, which offer many stitch patterns in one place.

#5 Get Comfortable with Symbol Charts

Get comfortable with symbol charts. If you’ve shied away from crochet symbol diagrams, take some time now to understand them. Symbol diagrams are a visual representation of crochet stitches. They can be a huge help in understanding the sometimes confusing language in crochet patterns.

See It Crochet It Reading Diagrams with Charles Voth

To learn about creating crochet charts, read In Search of Crochet Charting Software and watch How to Read a Crochet Pattern, which includes reading a crochet diagram. My colleague Charles Voth has a Bluprint class called See It, Crochet It, which covers reading crochet charts in some detail. The very best way to learn about charts is to use them! All of my books, and most of my self-published patterns, include charts as well as text.

#6 Splurge on a New Tool

Splurge on a new tool. Whether it’s that special crochet hook you’ve been wondering about or a special ball of yarn you’ve been coveting, treat yourself to something special.

Clover Amour Crochet Hook Set
#7 Make a Quick Crocheted Gift

Make a quick crocheted gift. Everyone loves to get a handmade gift. Celebrate the month by crocheting a quick gift and give it to someone you love—or to a complete stranger!

Quick Crochet Home Decor Book coer
Quick Crochet Home Decor

For bonus points, wrap your gift in “crocheted” gift wrap paper.

#8 Put Crochet in an Unexpected Place

Put crochet in an unexpected place. Crochet a border on a picture frame or basket. Or go big and yarn bomb something! It’s always fun to see crochet in a surprising place.

Building covered with granny squares
Image by M W from Pixabay
#9 Join a Crochet Along

Join a Crochet Along (CAL). Crochet Alongs happen all the time, so you should be able to find one at any time you happen to read this post. This month, I’m finishing up a 5-Panel Blanket Crochet Along with Plymouth Yarn, but you can still join in and catch up in your own time.

5-Panel Blanket Crochet Along

Previously I did a Skill-Builder Crochet Blanket CAL, but it’s still available for you to join at any time. Check Ravelry for other CALs.

#10 Find Other Crocheters

It’s fun to crochet with others. If you’ve crocheted in public, you’ve probably run into like-minded souls there. Collect their contact information and meet up at a local coffee shop.  

Young hands crocheting
Image by Lola Reyes from Pixabay

Find a local crochet guild, form a lunchtime crochet group at work or school, or see if your local yarn shop has a “open table” for yarn crafts.

Consider going to a crochet conference, where you’ll find oh-so-many passionate crocheters. The Crochet Guild of America hosts the annual Chain Link conference. It includes a market and crochet classes for all skill levels. There’s plenty of opportunity for sharing laughter and knowledge with other crocheters.

What you are going to do to celebrate National Crochet Month?

Crochet Along with Me: 5-Panel Blanket

5-Panel Crochet Blanket

For the next several weeks, over on the Plymouth Yarn Magazine blog, I’m going to be hosting a free Crochet Along (CAL). I’d love to have you join us.

5-Panel Crochet Blanket Crochet Along

We’ll be crocheting a 5-Panel Blanket. Each panel is made with a different stitch pattern, and along the way I’ll show you not only the stitch pattern, but tips and tricks for making your crocheting easier.

Don’t love the colors? Not a problem! Choose colors that suit your decor.
Find all the details here.

Gather up your yarn, and join me and Plymouth Yarn as we crochet along together.

Past Crochet Alongs

Last year I hosted a crochet along here on the blog and on Ravelry. You can buy the completed pattern for the Skill-Builder Blanket Crochet Blanket CAL.

Skill-Builder Crochet Blanket

Announcing the Premiere of Stitch Makers Live Virtual Crochet Conference!

It’s been hard to keep quiet about this one, but now I can tell you about it!

What is Stitch Makers Live?

This post contains affiliate links, which is how I make money from teaching. Please buy your tickets from this site.

Stitch Makers Live is a 3-day virtual event for crocheters. It’s all the fun of a crochet conference from the comfort of your home!

Join 11 crochet bloggers and teachers LIVE on Facebook throughout the event. We’ll be hanging out with you, teaching and answering questions.

The LIVE portion runs Thursday, September 19 through Saturday September 21, 2019.

What Do I Get?

  • 15+ LIVE virtual classes with industry experts
  • Exclusive bonus crochet pattern with each class (15+ patterns)
  • Discussion and socializing with other attendees and teachers
  • A virtual party at the end of the event
  • Full access to the recordings for one full year

And you’re invited!

Early Bird Tickets are only $55 now through Monday, September 2.

After Labor Day ticket prices will increase to $80, so buy now to lock in the lower price.

Tell Me More

Our experts are passionate about sharing their love of crochet with others. Whether your goal is to improve your skills in hat making, gather the bravery to begin your first sweater, or dive into short rows, our goal is to help you. We have handpicked these teachers and designers to bring you the best instructors on a variety of crochet topics.

Getting to an in-person conference can be a barrier for some crocheters. You want to improve your skills and meet new people, but work, family life and budget constraints can make that impossible. Stitch Makers Live is the affordable alternative, because you’re only paying for the classes, not for flights, hotel rooms, restaurant food, and so on.

Stitch Makers Live is the only crochet-only online conference, and we’d love you to be part of the excitement.

How Does Stitch Makers Live Work?

When you buy a ticket to Stitch Makers Live you’ll get access to a private Facebook group that is only open to Stitch Makers Live participants and teachers.

The event runs September 19-21. The live video classes and interaction with the teachers will take place on the private Facebook group. Instructors will be teaching and interacting with you from 11:00 am until 8:00 pm Eastern each of those days.

And we’ll be having a virtual party from 7:30 pm until 9:00 pm Eastern on Saturday night, September 21!

Edie, What Will You Be Doing?

I’ll be teaching techniques from The Village Hat pattern. You’ll learn my tips for great-looking crocheted motifs and join-as-you-go techniques. The Village Hat pattern includes both charted and text instructions, and it’s free with your Stitch Makers Live attendance.


Want to buy a yarn pack so you can make the hat using the same yarn I did? You can! It’s available now from Wonderland Yarns.

Buy the Yarn Button

Other teachers and topics include:

Teacher collage
Logo collage
  • Tamara Kelly of Moogly: Plan Your Projects Perfectly with Weight and Gauge Basics and Fabulous Crochet Sweaters are Simple with Finishing Techniques
  • Mary Beth Temple of Hooked for Life Publishing: Hop on the Tunisian Trend with Basics from a Professional Teacher and Level Up Your Projects with Surface Crochet Techniques
  • Alexis Middleton of Persia Lou: Build Better Crochet Baskets with Rope or Cord and this Crafty Star
  • Marie Segares of Underground Crafter: Conquer Amigurumi with Tips and Tricks for All Those Bits and Get Slouch Hat Savvy with Crochet Tips from an Urban Designer
  • Andee Graves of Mamas 2 Hands: Master the Tricks to Create Easy Perfect Crochet Spirals
  • Jessie Rayot of Jessie at Home: Produce Perfect Granny Squares Every Time with these Clever Tips
  • Pia Thadani of Stitches n Scraps: Stretch Your Crochet Skills with Elastic Waistbands for Wearables
  • Linda Dean of Linda Dean Crochet: Fall in Love with Crochet Short Rows for Wonderful Shaping
  • Julie Desjardins of Accrochet: Success with Crochet Socks Can Be Yours – Start with the Basics
  • Courtney Whitehead of Creations by Courtney: Handy Help for Hat Makers – Both Top Down and Bottom Up

Join Stitch Makers Live

Have I convinced you about how excited I am to be a part of this brand-new venture? After all, I get to share my love of crochet from the comfort of my home, too!

Won’t you please join us? I can’t wait to see you there!

Buy Tickets Now button

Join-As-You-Go Crochet with Flat Join

Two granny squares joined with flat join using join-as-you-go

Using a join-as-you-go method to join crochet motifs is a great way to save time and effort.

With join-as-you-go, you don’t have any seaming to do at the end of the project, because you have joined all your individual pieces as your work. The flat join method of join-as-you-go gives a particularly beautiful and smooth connection.

Flat joins can be worked into chain spaces or into the top of stitches. With granny squares, the joins are usually worked into the chain-spaces.

Follow these step-by-step instructions, or scroll down to the bottom of the post for a video explanation.

This post contains affiliate links which don’t cost you anything but may provide a small income to me. The yarn pictured is Red Heart Chic Sheep by Marly Bird.

Join-As-You-Go Granny Square

We’ll be joining a classic granny square that has chain-2 corners and chain-1 side spaces. My sample square has three rounds.

Begin by working the entire first square. Weave in the ends.

Crochet the second square, stopping before you work the last round.

Two granny squares: one complete and one incomplete

Begin working the last round of the second square, stopping when you get to the half-way point of a corner. In other words, stop after “3 dc in corner space, ch 1”.

Stitch diagram for joined grannies

Flat Join Join-As-You-Go

To work a flat join, draw up the loop on the hook until it is a bit longer than usual, then take the hook out of the loop. This is known as “dropping the loop”.

flat join, step 1: Insert hook from RS to WS into first square

Pick up the first square with the right side facing. Insert the hook from right side to wrong side (from front to back) through a corner chain-2 space.


flat join, step 2: Pick up dropped loop and pull it through

Pick up the dropped loop with your hook and draw it through to the right side of the first square.


Flat join, step 3: Continue on current square

Continue working on current square: ch 1, 3 dc in same space.


Completed joins

Continue working flat joins in the chain-1 spaces along this side, while working (3 dc, ch 1) in each ch-1 space of the current square. The last flat join will be in the chain-2 corner space.


Completing the Square

Once the squares are joined all along their sides, keep working along the remaining sides of the current square to complete the round.

Learn More About Join-As-You-Go

Join-as-you-go is such a time- and effort-saving technique! There’s a lot more to learn about this topic. If you want to make your crocheting life happier, check out my books and pattern page, as well as these resources:

Bluprint Craftsy Joining Crochet Motifs
Connect the Shapes Crochet Motifs
Join As You Go Seamless Crochet Techniques

Crochet Guild of America Chain Link Conference

Crocheters, do you wish there was a place where you could connect with other crocheters, learn new stitches, see some *amazing* crochet designs, buy yarn, and be inspired by the art of crochet? There is!

Chain Link Conference

The Crochet Guild of America (CGOA) sponsors the Chain Link Conference each year. In 2017 it will be all crochet. Come to Chicago July 26-29, to learn from professional crochet teachers, shop the market, attend fun crochet parties, and “ooh” and “ahh” over the incredible designs you’ll see.

The event will be held at the Westin Chicago Northwest in Itasca, Illinois.

The weekend kicks off on Wednesday with the CGOA Masters’ Day Program, for those enrolled in the Masters of Stitches Program. Crochet Professionals (or wanna-be professionals) will benefit from Professional Development Day, where you’ll hear from professionals in the industry, network, and attend breakout sessions targeted to growing your business.

Plan to attend classes on Thursday, then attend the Market preview on Thursday evening. It’s open exclusively to conference registrants. Classes and shopping continue on Friday and Saturday, with an awards banquet Friday night. One of the most popular events is the Designer Meet  & Greet, where you can meet one-on-one with editorial staff from various publications, show off your designs, and perhaps arrange to get published!

The weekend ends with the Grand Finale Fashion Show and Banquet on Saturday night, leaving you plenty of time to return home and rest on Sunday before heading back to work on Monday. I’ll be teaching five classes, which are described below. Won’t you join me? Register here.

Crochet Critique Pattern Writing Workshop Chain Link ConferenceCrochet Critique Pattern Writing Workshop

Designers, make yourself understood! Crocheters, decipher those cryptic patterns! Do you struggle with the wording of patterns? Do you spend lots of time answering (or asking) questions? Is it possible to have too many words in a crochet pattern, or too few? How do tech editors and test stitchers help clarify pattern language? What happens when designers don’t really know how to make themselves understood? We will look at specific pattern examples and examine what works best in various situations. Students will have the opportunity to have their own patterns reviewed anonymously, and will receive suggestions on ways to improve their pattern-writing skills. The benefit of having an entire class working together is that we get a variety of viewpoints!

Yes, You Can! (Read a Crochet Pattern) Chain Link ConferenceYes, You Can! (Read a Crochet Pattern)

Inexperience in deciphering a crochet pattern can keep you from enjoying crochet to the fullest. Crochet symbols can foul your mood unless you understand how helpful they can be. In this hands-on class, we’ll work step-by-step through some typical crochet patterns and see what each abbreviation, punctuation mark and symbol means. We’ll look at different types of pattern writing, and see how the same thing can be said in many many different ways.

Crochet Stitch Workshop Chain Link ConferenceCrochet Stitch Workshop

Crochet is more than ripple stitch! See how crochet uses cables, lace, texture and openwork to create beautiful fabric. Try your hand at a variety of stitch families. Play with color and texture while learning to read crochet text and charts.

Go Bi-Textural: Combine Knitting & Crochet Chain link ConferenceGo Bi-Textural: Combine Knitting & Crochet

Break out of your knitting rut by blending techniques. We’ll combine the best properties of knitting with the best properties of crochet to get designs that wow and knits that fit! See how to use crochet techniques to make your knits fit better, create the perfect buttonhole, insert a crocheted motif into a knitted fabric, and other tips.

Understanding Symbol Crochet Chain Link ConferenceUnderstanding Symbol Crochet

More and more crochet patterns are using international crochet symbols. With symbol crochet, you can see what your stitch pattern is supposed to look like and see the relationship of stitches to one another. Many crocheters find this way of presenting patterns easier to follow than written-out instructions, allowing them to avoid mistakes before they happen! Learn the fundamentals of symbol crochet and see how this universal crochet “language” makes it easy to read patterns from any country. We’ll also talk about and see a demonstration of ways to create your own crochet diagrams.